Rare Parts Automotive is a brand that has more than 30 years worth of history and global recognition. We not only assisted in refining their brand, but also contributed to expanding their customer reach through social engagement. Creating a more streamlined and energized customer experience for web and print.
Boviet is a solar panel manufacturer located in Vietnam. Boviet approached Palmer to develop a brand that would introduce them to the American market. We implemented our process to develop brand differentiation, create a brand essence, and create a platform that separated Boviet from its competition.
Financial Center Credit Union wanted to energize their customers and shake up the idea that loans are only for a certain generation. So, we thought what better way to convey this idea than to create a campaign that encapsulated the energy of a music festival. Visuals, colors, and fonts were bold, bright and overall fun.
Port of Stockton has an incredibly rich history and needed guidance on telling the world its story. By partnering with Palmer, they were able to foster a stronger online presence. We realized that in order to tell Port of Stockton's story, we would need to tell the stories of the individuals who make up the Port's workforce.
Financial Center Credit Union noticed that for many the idea of getting a loan can be intimidating. We created a fun and stylish campaign that would remind the FCCU customer that the loan buying process can be an easy, dare say thrilling process when you partner with financial experts.
The Port of Stockton distributes much of its cargo globally, and is one of the largest inland ports in the country. Our challenge was to show the Port of Stockton was a world-class facility that offered direct access to railways, freeways, and cargo storage facilities on the San Joaquin River Delta.
Palmer was tasked with building a wholesale advertising campaign for this steering and suspension automotive parts manufacturer. They wanted wholesalers across the US to take notice and order bulk parts through their new online store and to register for a wholesale account within their portal.
Valley Solar is a residential solar installer located in Western Massachusetts that helps families save money on their electric bills, providing efficient solar systems from an experienced craftsman solar installer.
Rare Parts came to us to develop a new consumer campaign that brings awareness to their company, and to market their top selling parts. We created a campaign that followed a headline-focused approach with a lighter design that offers more flexibility for secondary messaging.
LCK specializes in business insurance coverage in the Merced, CA area. LCK approached Palmer to develop a new brand that would differentiate the insurance agency from their competition.
Bank of Stockton is a community banking leader in Northern California, paving the way since 1867. The strategy was to create print ads, billboards and digital ads; targeting the local area using imagery and headlines that would inspire and touch on the heart strings of the community.
The Haggin Museum had dated branding that needed more cohesion and a current look. They were undergoing a massive renovation and wanted to rebrand themselves for the big reveal of their state-of-the-art facility. At Haggin, art and history came alive.
Solect Energy is a leading commercial solar integrator in Massachusetts. Due to Palmer’s experience in the solar field we were selected to launch the Solect Energy brand to the Chicagoland market. Illinois launched solar incentives for businesses to go solar, and Solect desired to be one of the first to get their brand name in front of businesses.
Baker is a Southern California residential solar installer who helps families save money on their electricity. The competition for residential solar in California is extremely saturated, and Baker was not standing out.
HPSJ is an Medi-Cal health care organization providing access to high quality and cost-effective health care to San Joaquin and Stanislaus Counties in California. The strategy was to create an advertising campaign to educate members about children’s oral health by leading them to a landing page with more information.
Citadel Roofing and Solar is a residential solar installer who helps families 'be empowered' from escalating electric cost and be energy independent. Palmer was tasked with re-branding the company.
Financial Center Credit Union wanted us to concept a campaign that would run during Valentine’s Day to advertise their auto loan offerings to their members in a modern, trending way. We played off of the theme that cars can be the love of your life.
ACCU is a leading credit union in Arizona. ACCU approached Palmer to develop a new brand for them that would differentiate the credit union from their competition. We implemented our Palmer Process to develop brand differentiation that created a brand essence and brand platform that separated ACCU from its competitor.
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