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Financial Center Credit Union’s Story

Financial Center Credit Union came to Palmer to create a large-scale ad campaign featuring their different loan offerings in an effort to increase loan sales. This marketing would be seen by current members, and is part of their quarterly campaign series. In this campaign, FCCU plays the role of an amusement park, with an endless array of exciting loan offerings guaranteed to thrill, chill and help pay for whatever you need. It won Diamond Awards for Direct Mail – Single or Series and Point of Sale Display & Retail Merchandising in the 2017 CUNA Awards.

Deliverables

  • Landing Pages
  • E-mail Marketing
  • Signage & Window Decals
  • Digital Ads
  • Video
  • Direct Mail Letters & Postcards
  • Statement Inserts
  • ATM Screens

Industry

Credit Union
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