Blue Raven Solar is a residential solar installer with several locations throughout the United States. Palmer was brought in to develop creative for their marketing automation campaign utilizing HubSpot. We developed a campaign centered around a theme of “Focus on Enjoying Life, Not Your Energy Bill”. The creative is being utilized in a Consideration and Decision Stage workflow where leads are further nurtured by education through downloadable ebooks and infographics. This methodology has proven to generate more leads. Our expertise in HubSpot allowed us to build out the workflows in Blue Raven’s enterprise level portal.