--- title: Vikram Solar Campaign Portfolio | Palmer Ad Agency description: From baseline research to digital execution, Palmer Ad Agency delivered measurable brand impact for Vikram Solar in the competitive U.S. solar market. ---   [![Palmer Ad Agency ](https://www.palmeradagency.com/hubfs/Identity/Logos/Palmer%20Logos/Palmer%20Ad%20Agency%20%7C%20White%20Logo%20163x40.svg)](https://www.palmeradagency.com) [![FREE CONSULTATION](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/195545/d8378ea5-668e-4206-804c-5a9be9d86069.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/195545/d8378ea5-668e-4206-804c-5a9be9d86069) [![Palmer Ad Agency ](https://www.palmeradagency.com/hubfs/Identity/Logos/Palmer%20Logos/Palmer%20Ad%20Agency%20%7C%20White%20Logo%20163x40.svg)](https://www.palmeradagency.com/) [![FREE CONSULTATION](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/195545/d8378ea5-668e-4206-804c-5a9be9d86069.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/195545/d8378ea5-668e-4206-804c-5a9be9d86069) ![Group 3-1](https://www.palmeradagency.com/hs-fs/hubfs/Group%203-1.png?width=724&name=Group%203-1.png) # Solar’s Story ### Vikram Solar’s Story Vikram Solar is a solar panel manufacturer located in West Bengal, India. Palmer was engaged by Vikram Solar to increase their brand awareness and perception in the American market. We first started with research by measuring the awareness and perception among American residential solar installers, commercial solar installers, developers, epc’s, and utility scale. The research study served as a baseline measurement of awareness and perception. We then developed and pushed out a public relations campaign, email marketing campaign, digital media campaign and more. We are now poised for a post-campaign research study to measure the effectiveness of the campaigns. ### Deliverables - Research - Brand Strategy - Public Relations - Email Marketing - Digital Media ### Industry - Residential Solar - Commercial Solar - EPC’s - Developers - Utility Scale ![iMac iPad and iPhone X-1](https://f.hubspotusercontent40.net/hubfs/195545/iMac%20iPad%20and%20iPhone%20X-1.png) ![Closeup holding an iPhone X-2](https://www.palmeradagency.com/hs-fs/hubfs/Closeup%20holding%20an%20iPhone%20X-2.png?width=4096&height=3070&name=Closeup%20holding%20an%20iPhone%20X-2.png) ![3249919 Woman holding iPad](https://www.palmeradagency.com/hs-fs/hubfs/3249919%20Woman%20holding%20iPad.png?width=1250&height=784&name=3249919%20Woman%20holding%20iPad.png) ![screen-image13-1](https://f.hubspotusercontent40.net/hubfs/195545/screen-image13-1.png) ![326508 2 Apple cinema displays](https://www.palmeradagency.com/hs-fs/hubfs/326508%202%20Apple%20cinema%20displays.png?width=2592&height=1728&name=326508%202%20Apple%20cinema%20displays.png) ![34164 November Eblast](https://f.hubspotusercontent40.net/hubfs/195545/34164%20November%20Eblast.jpg) ![36145 December Eblast V2](https://f.hubspotusercontent40.net/hubfs/195545/36145%20December%20Eblast%20V2.jpg) ![Free Macbook Pro template on white table-2](https://www.palmeradagency.com/hs-fs/hubfs/Free%20Macbook%20Pro%20template%20on%20white%20table-2.png?width=1750&height=1166&name=Free%20Macbook%20Pro%20template%20on%20white%20table-2.png) ![Man holding iPhone X-1](https://www.palmeradagency.com/hs-fs/hubfs/Man%20holding%20iPhone%20X-1.png?width=3000&height=2000&name=Man%20holding%20iPhone%20X-1.png) ## contact us for a free consultation! [![LEARN MORE](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/195545/20a1030f-6b8b-451a-b642-0f3f522425d8.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/195545/20a1030f-6b8b-451a-b642-0f3f522425d8) [![Group_2390](https://www.palmeradagency.com/hs-fs/hubfs/Group_2390.png?width=242&height=65&name=Group_2390.png "Group_2390")](https://www.palmeradagency.com/) - - - - ©2026 All Rights Reserved • Palmer Ad Agency [Privacy Policy](https://www.palmeradagency.com/privacy-policy)